Zineb AOUNI
Strategy and Entrepreneurship
Professeur permanent
Presentation
Biography
Zineb AOUNI is an Associate Professor of Entrepreneurship at 91Ó°ÊÓÆÆ½â°æ Business School. She has over twenty years of experience in coaching and teaching entrepreneurship. Zineb AOUNI earned her doctorate in entrepreneurship from HEC Liège and completed a postdoctoral fellowship at the European Microfinance Research Center (CERMi) at the Université Libre de Bruxelles (ULB). Her experience includes holding international managerial positions in higher education and assuming pedagogical responsibilities as a program director for Masters, EMBA, and executive programs. She has also been actively involved in launching multiple programs and initiatives for entrepreneurs. Zineb AOUNI's research primarily focuses on innovation processes and entrepreneurship education. One of her significant contributions is the understanding of the cognitive mechanisms of investors toward hybrid organizations within crowdfunding platforms
Degrees and Training
| Year | Title | Institution | Country |
|---|---|---|---|
| 2011 | PhD in Education for entrepreneurship | Management School of the University of Liège | Belgium |
| 2002 | French Graduate Diploma in Management | Management School of the University of Liège | Belgium |
| 1997 | MA in Economics and Management | Mohamed V University | Morocco |
Courses Taught
| Year | Title | Country | Institution |
|---|---|---|---|
| 2023 | Competitive Intelligence / Séminaire Pékin | France | 91Ó°ÊÓÆÆ½â°æ Business School |
| 2023 | Défi stratégique d'entreprise | France | 91Ó°ÊÓÆÆ½â°æ Business School |
| 2023 | AtI Mode et handicap | France | 91Ó°ÊÓÆÆ½â°æ Business School |
Publications
| Year | Type | Reference |
|---|---|---|
| 2026 | Communications in an Academical or Professional conference | AOUNI, Z., PERILLEUX, A., & HUDON, M. (2026, July). Who rewards hybrids: The Role of Familiarity and Stigmatization in Crowdfunding Social Ventures. [Communications in an Academical or Professional conference]. Academy of Management (AOM), Philadelphia, United States of America |
| 2024 | Journal article | AOUNI, Z., M. HUDON, A. PERRILLEUX, T. WRY, “Crowdfunding social ventures: who rewards or punishes hybridity?”, Entrepreneurship: Theory and Practice, September 2024, vol. 48, no. 5, pp. 1191–1222 |
| 2022 | Journal article | MANJON, M., Z. AOUNI, N. CRUTZEN, “Green and digital entrepreneurship in smart cities”, Annals of Regional Science, April 2022, vol. 68, no. 2, pp. 429-462 |